I entered the world of online marketing back in 2008.
Jeez, that’s a LONG time ago.
I didn’t even realize it was so long until I started typing this post. WOW, I’ve been marketing online for over a decade.
Anyhow, back in 2008 when I was just a broke college student trying to make ends meet.
Money was super tight and I had to depend on mom for my day to day and monthly expenses.
I was doing a degree in Chemistry and Molecular Biology because I thought I wanted to be a medical doctor. And a degree in Chemistry and Molecular Biology is kind of a prerequisite to enter med-school.
The funny thing is, even though it is more than a decade since I’ve graduated, I’ve never actually used that degree.
In fact, when my dog Mandy was a little puppy, she had a ball chewing up on my degree canister. So you could say she used my degree more than I did!
When I was in the final year of my degree program I accidentally stumbled upon internet marketing and the world of making money online.
I say ‘accidentally’ because I never went in search for it. I believe I was drawn in my an advertisement which would forever change my life.
I use to download movies online with my university buddies. And there was an instance where I downloaded a notepad file that was really an ‘ad’ about how to make money online.
Long story short, after following the instructions in that file I found out that there were people generating thousands of dollars online. You can read my entire story here.
To say I was excited would be an understatement. I was so invested time-wise that I would stay up at nights reading blogs, watching videos and checking out everything I came across about how to make money online. I was so invested that my grades suffered. In fact there were times when I fell asleep in class because I didn’t get enough sleep the night before. Ouch!
The good thing though was that after a few weeks of researching I started to get the hang of making money online.
I branched off in the area of affiliate marketing.
This simply is a term for promoting other peoples products to receive a commission when a sale is generated.
Basically what you do is to find a niche with an audience with a burning problem that needs a solution. This problem should exist at an emotional level as well.
This means that these people REALLY need the solution right away.
This is just a sample!
You can get a more detailed and step by step guide to finding the right niches by enrolling in my brand new market research made simple training course.
In my training course, I’ll show you all the factors that need to be in place to ensure that you enter a lucrative niche that will make you money.
This is a step-by-step course that will open your eyes to some really profitable online niches. I wish I had this training when I was first getting started online. I would have found success so much faster!
It was a rough journey when I first started learning about online marketing back in 2008. There weren’t many training programs showing how to do things the right way.
So I had to learn by trial and error.
Which simply means that I FAILED a ton of times.
However, after a few months, I started generating a few sales here and there with my affiliate marketing business.
Long story short, after graduating with my Chemistry and Molecular Biology degree, I started job hunting. The few sales here and there from affiliate marketing wasn’t enough to pay the bills.
So I really thought I needed a “job” to start earning a good income to cover my bills and even more importantly, to help me pay off my student loan debt which was accumulating by the day due to high-interest rates.
So I sent out a few job applications.
After a few weeks, I landed a job interview.
I prepped for that interview like crazy and I believe I did really well. I was actually proud of myself and I was confident that I would land the job based on the feedback I got from the interviewers.
After two weeks, I didn’t receive a response from the company.
Not a letter, not an email, and not even a phone call.
So of course, I took the initiative to I call to find out what was going on. That’s when I found out that someone else had landed the position.
What hurt me more besides the fact that the company didn’t even bother to send me a letter or any form of communication was that the person who landed the job came from my graduating class.
After a few days of feeling sorry for myself, I brushed off the depression and started my job hunting again. After a couple more weeks, I landed a second interview.
Again I prepped and showed up early for the interview.
When I went inside the building, the secretary told me that the interviewer was sick and so the interview would have to be postponed for a week later.
As you may imagine, I showed up on time again and was ready to crush that interview. I was excited because I had even more time to prepare myself.
I was determined that I would do whatever it takes to land that job.
In hindsight, I can say that it was fortunate for me that I never got that interview. You’ll soon see why it was a fortunate situation for me.
You see, when I showed up for that interview, the secretary told me that just the night before, the interviewer had passed away.
I couldn’t believe it!
That’s when I realize that the Universe was REALLY sending me a message.
At the time my affiliate marketing business was barely making around $200 per month. It was a good little pocket change for me at the time but it wasn’t anything to brag about.
The truth is, even though I had graduated from University and had a lot of free time, making money online was like a little hobby for me. I didn’t really take it seriously because ingrained in the back of my mind was that I needed a ‘good’ job to be considered successful.
After all, I just finished a Bachelors degree in Chemistry and Molecular Biology.
So why should I spend hours in front of the computer on a so-called online business?
That’s when I thought to myself, what if I just spent my time working on my own online business instead of job hunting?
I knew it would be a difficult road ahead but I also knew of the possibilities because I saw that other people were making tons of cash online from the comfort of their homes.
Right there and then, I made the decision to focus 100% on my online business.
I started to focus solely on affiliate marketing because it is one of the easiest online business to start. I didn’t have to worry about creating products or customer service/support or anything that would require a lot of upfront costs.
Remember, at the time I had very little cash to work with.
But what I did have was a lot of FREE TIME!
So I rolled up my sleeves and put in a ton of work.
If I could get to $1000/month, I wouldn’t need a job because that was more than what the average job paid in Jamaica.
The exchange rate from USD to Ja dollars was about $1 USD = $87,000 Ja at that time. This was enough to pay my rent and living expenses on a monthly basis.
It was tough initially because I didn’t have a step-by-step guide to follow to show me what to do. The few training programs that made sense at the time were super expensive and I didn’t have the budget to invest in them. I had to figure out everything on my own.
But once the work I put in started to compound, the results started coming in fast.
I was pumped and motivated more than ever.
8 Months After Going Fulltime I Paid Off My Student Loan Debts
This was one of the most exciting days of my life.
My business was generating a good income and besides my basic living expenses, I was saving like crazy. After 8 months, I had saved up enough money to pay off my student loan debts in full.
I went to the bank and withdrew the cash and walked in the student loan building and paid off the balance and then walked out like a boss. It felt like a HUGE load was lifted off my back. I still remember the day like it was yesterday.
Now, this is why I said I was fortunate when I wasn’t able to do the interview for that job that I was hoping to get. You see, if things had gone how I had imagined them initially, then I probably would have landed the job and put my online business on the back burner.
Who knows, I probably would have gotten the job and still be working today and drowning in student loan debts with all the high-interest rate accumulating month after month.
As cliche as it may sound, making money online can really change your life.
Let me be honest, when you are just starting out, it can be frustrating and depressing especially when you are putting in a lot of work and not getting a return.
I was lucky to find some good niches and offers to promote earlier in my online journey. As I said earlier, there weren’t many training programs to follow so I had to test a LOT of stuff on my own.
But once you’ve got some results online and you see the possibilities right in front of your own eyes then you’ll be more confident to work even harder to ensure your online business becomes successful.
When you have an online business that is generating an income that can take care of all your living expenses then you are basically free. Imagine setting your own work hours and working from anywhere you have a computer and an internet connection.
How would that make you feel?
Again, don’t get me wrong, there will be a lot of uphill climbing especially in the beginning. However, you get out what you put in.
If you put in the work, you reap the rewards.
Just make sure that you are putting in the correct work – as not all work is equal. Focus on doing tasks that will grow your business and help you to reach your financial goals.
Well, the best time to get started on your online business is TODAY!
Don’t know where to start?
Follow me on Instagram and send me a DM and I’ll be sure to guide you in the right direction.
Casey Gentles is a full-time affiliate marketer and online entrepreneur who hails from the beautiful island of Jamaica. He has been marketing and selling both digital and physical products online since 2008. Over the years, Casey has gained extensive experience in launching, growing and scaling online businesses starting from scratch. Now he dedicates his life to teaching newbie entrepreneurs how to create multiple streams of income online.
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